BALI (Indonesia), Aug 24 — Businesses are strongly encouraged to adopt artificial intelligence (AI) for their operations as it would enhance cybersecurity measures to protect their organisation, said Kaspersky APAC managing director Adrian Hia.
Citing a report from the International Market Analysis Research and Consulting Group, Hia said the Asia Pacific (Apac) AI market size is expected to grow four-fold to US$87.6 billion (US$1=RM4.64) by 2028.
The APAC AI market size currently stands at US$22.1 billion as the region is at the forefront of the AI revolution.
According to Hia, a recent study by International Data Corporation also forecasted that the AI spending for the APAC region is expected to reach US$49.2 billion by 2026.
He noted that companies are aware of ways to leverage the power of AI to boost their asset efficiency, improve their product quality, and even streamline their supply chains for better profits.
“China, Australia, and India are the three major leaders in AI spending across the region, and I believe that more countries will follow suit to leverage AI in businesses.
“This makes it ripe for us to chart a secure roadmap now when it comes to AI implementation and adoption in Apac to ensure that we harvest its advantages without compromising on cybersecurity,” he said at the Kaspersky Cyber Security Weekend 2023 conference here, today.
Hia added that the majority of Apac enterprises would be embedding AI across business technologies categories over the next three years to boost efficiencies and reduce dependency on technical skills.
In the meantime, he noted that with the growing usage of AI in the region, cyber threats were also on the rise, with an average of 400,000 new malicious attacks detected by Kaspersky daily.
“Unfortunately, the bad people today also use machine learning and AI to do all the wrong things.
“At Kaspersky, 90 per cent of all the threats we detected were also mitigated by machines using AI technology. This is why, as a global cybersecurity company, we also need to use the power of AI,” he added.