Pemudah, or The Special Taskforce to Facilitate Business, has reinforced its role as the public-private sector’s collaborative platform to improve ease of doing business in Malaysia.
Pemudah saw a change recently with the appointment of new members from the government and the industry.
They include three secretaries-general, namely Datuk Seri Mohammad Mentek from the Communications and Multimedia Ministry, Datuk Dr Noor Zari Hamat from the Tourism, Arts and Culture Ministry and Datuk Haslina Abdul Hamid from the Agriculture and Food Industry Ministry.
From the private sector, six new members have been appointed, namely Malaysian Employers Federation (MEF) president Datuk Dr Syed Hussain Syed Husman, Master Builders Association Malaysia (MBAM) president Tan Sri Sufri Mohd Zin, National Council of Women’s Organsations (NCWO) president Professor Tan Sri Dr Sharifah Hapsah Syed Hasan Shahabudin, Malaysia Aerospace Industry Association (MAIA) president Naguib Mohd Nor, Malaysia Digital Chamber of Commerce president Chris Daniel Wong and SME Association president Ding Hong Sing.
Established in 2007, Pemudah is co-chaired by Minister in the Prime Minister’s Department (Economy) Datuk Seri Mustapa Mohamed, Chief Secretary to the Government Tan Sri Mohd Zuki Ali and captain of industry Datuk Dr Andy Seo Kian Haw.
Mustapa is confident that the inclusion of the new members with their vast expertise, experience and knowledge will strengthen Pemudah’s role in building a more conducive business environment and promoting an efficient regulatory delivery.
Its reinforced role is aligned with the 12th Malaysia Plan, with the aim to elevate the role of the private sector as the main driver of productivity, competitiveness and economic growth, as well as the key strategic partner of the government.
Zuki echoes Mustapa’s sentiment that the appointment of the new members is apt to solidify Pemudah as a public-private partnership platform that works together on regulatory reforms to enhance ease of doing business.
Seo, who is also Pemudah co-chair, said at the meeting that 2022 would be a busy and important year for Pemudah.
“We are steadfast in delivering the mandate to enable a better business ecosystem to propel economic growth. It is a crucial year as the focus is on business recovery and economic revival.
“I trust with the appointment of the new members, Pemudah will be able to deliver more.
“The new appointments are aligned with the 12th Malaysia Plan and the 2022 Budget, with a focus on, among others, the aerospace industry, women’s participation in the economy, Micro, Small and Medium Enterprises’ stronger involvement, digitalisation and future workforce.
“The industry welcomes the new appointments as well represented.”
Malaysia Productivity Corporation (MPC) director-general Datuk Abdul Latif Abu Seman says: “As Pemudah’s Secretariat, MPC is dedicated to facilitating its initiatives. In 2022, MPC expects more efforts to be taken to design and implement solutions and interventions to improve ease of doing business and to boost productivity.
“MPC’s signature programme, Malaysia Mudah or #MyMudah, which collates and analyses data from the industry to find solutions, will be established at the ministries, government agencies and business associations.
“With #MyMudah taking on a greater role, Pemudah, being the platform to resolve the industry’s issues, is expected to shoulder bigger responsibilities.”
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